http://www.javiervelilla.es/wordpress/2007/12/17/do-great-brand-ideas-become-shackled-by-advertising/ Las impresiones de un consultor de comunicación y planner de Barcelona Mon, 16 Jan 2012 21:37:16 +0000 hourly 1 http://wordpress.org/?v=3.0.4 http://www.javiervelilla.es/wordpress/2007/12/17/do-great-brand-ideas-become-shackled-by-advertising/comment-page-1/#comment-28388 luis minaya Wed, 24 Jun 2009 04:47:14 +0000 http://www.javiervelilla.es/wordpress/2007/12/17/do-great-brand-ideas-become-shackled-by-advertising/#comment-28388 my thoughts are that there are two kinds of good ads, one is impressive, creative and most of the time is nominated for prizes and the other one is equally a great idea maybe not too creative because of the purpose of itself wich is increase sells. but i still think that ads would be more effective as long as they keep the brands concept and maybe less impressiveness. so what really makes ads good and profitable? my thoughts are that there are two kinds of good ads, one is impressive, creative and most of the time is nominated for prizes and the other one is equally a great idea maybe not too creative because of the purpose of itself wich is increase sells. but i still think that ads would be more effective as long as they keep the brands concept and maybe less impressiveness. so what really makes ads good and profitable?

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